The program started in 2001. Its aim is to support TV reporters who work on cultural-educational, publicist and informational themes, to give the opportunity to the best of them to increase their professional level and exchange their experience with Russian and foreign colleagues.
The winners in cultural-educational, publicist and informational nominations undergo a traineeship at the BBC broadcasting company (London) and at “The Television Mastery School of Vladimir Pozner”.
The Academy of Russian Television is the partner of the Foundation in the program’s realization.